Oops, you just expired: What happens when YouTubers become 'irrelevant'? - Video

Hey guys, today's video is all about what happens to big YouTubers when they become 'irrelevant' or 'expire'. We'll look at how they become irrelevant and the different ways it happens, the effects of relevancy, and how different creators have reacted to their channel passing its peak.

Timestamps:
00:00 - Intro

Part 1: How do channels grow?
00:52 - What is relevancy?
03:33 - How/why do channels become relevant?
09:07 - The psychological and financial impact of relevancy

Part 2: Why do channels die?
15:00 - Refusing to evolve
23:43 - Those embroiled in drama
28:06 - Irrelevancy by choice
30:34 - The psychological and financial impact of irrelevancy
35:06 - Avoiding irrelevancy
37:22 - Final thoughts
39:11 - Outro

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Playlist of my 'Where are they now?' videos: https://youtube.com/playlist?list=PLy6fzOKNTSdPXbE1BR_upZkYQMWNayiG9

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